Slide 41 of 57: Choosing how to handle product page image gallery
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stores do this
Choosing how to handle product page image gallery
A product page image gallery is effective when visual evaluation drives purchase decisions; include hero, lifestyle, detail, and scale images. Skip for commodity products where a single, clear image is enough for recognition.
Watch out
Commodity products where the image is recognition, not evaluation (single unambiguous image is sufficient)
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Allbirds — StrongCult Beauty — Strong
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Choosing how to handle product page image gallery
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