Slide 40 of 57: When product page add-to-cart works (and when it doesn't)

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80%
of 5 sampled
stores do this

When product page add-to-cart works (and when it doesn't)

A prominent, stable add-to-cart button lifts immediate buyer action when visible without scrolling on product pages for single, clearly priced items, especially if mobile sessions are significant.

Watch out
Product requires a consultation or custom quote before pricing is known
Real stores · 4
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