Slide 35 of 57: Should you use a newsletter popup?

recoverbaseDEC №035 · CROSS-PAGE35 / 57
Swipe up for next decision
0%
of 8 sampled
stores do this

Should you use a newsletter popup?

A newsletter popup improves engagement when it resolves a specific shopper question or reduces cross-page uncertainty at the decision point. Otherwise, it adds visual noise, duplicates information, and can degrade page performance.

Watch out
Newsletter popup duplicates information already obvious from the page
Open the full decisionor swipe right~2m
Swipe up · next decision