Slide 8 of 57: When category page quick add works (and when it doesn't)
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When category page quick add works (and when it doesn't)
Category page quick add helps shoppers narrow options when it answers a specific question or reduces uncertainty, and appears at the decision moment. It adds visual noise and can hurt performance if it duplicates information or offers no clear benefit.
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Category page quick add duplicates information already obvious from the page
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When category page quick add works (and when it doesn't)
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